CARREFOUR BIO
DRIED FRUITS PACKAGING DESIGN & ADAPTATION
A packaging design was carried out by using visuals of craft paper with the purpose of reflecting the natural effect activity targeted for CarrefourSa Natural dried fruit products.Thus, the message is supported by emphasizing the organic features of the products. Green tones and tree visuals have been used to give a fresh feeling through using the color of the nature. On the packaging, it was tried to obtain an aesthetic image by using visuals according to the product contents. Thanks to packaging designed in the form of a doypack, easy use for consumers is achieved. Since the product can be easily reclosed after being opened, the product can be preserved for longer period of time.
